Vegetarians and vegans boycott Gourmet Burger Kitchen over ‘antagonising’ ad campaign

by Guest Tue Jan 19, 2016 9:13 am

First topic message reminder :

The campaign featured taglines such as ‘Vegetarians, resistance is futile’

Vegetarians and vegans boycott Gourmet Burger Kitchen over ‘antagonising’ ad campaign - Page 2 Gbk-ad

Vegetarians and vegans boycott Gourmet Burger Kitchen over ‘antagonising’ ad campaign - Page 2 Gbk-ad

One of Gourmet Burger Kitchen's adverts on the Tube Twitter/Adam Libonatti-Roche
A burger chain has said it will remove some adverts after being accused of "mocking" vegetarians in its latest advertising campaign.
Gourmet Burger Kitchen (GBK) has come under fire for a series of advertisements which vegans and vegetarians have branded "disgraceful".
The adverts, seen mostly at London Underground stations and trains, include taglines such as “Vegetarians, resistance is futile.

One of the adverts has the picture of a cow, with the tagline: “They eat grass so you don’t have to”.
People have taken to social media to condemn GBK’s ads, coining the hashtag #gourmetmurderkitchen to highlight what has been perceived to be a flippant attitude towards the consumption of meat.
Complaints have also been made to the Advertising Standards Authority.

@gbkburgers Loved GBK but apparently we're not welcome #vegetarian #vegan #resistanceisfutile #ieatgrasswiththem pic.twitter.com/jRY7cdyhtz
— EleanorRudd (@EleanorRudd) January 16, 2016

The backlash against #gourmetmurderkitchen @gbkburgers tells us, that these people offended aren't quite ready to be adults #vegetarians
— Matt Hamby (@MatthewHamby) January 18, 2016

I will always remember the time that I realised #GourmetBurgerKitchen were #scumbags #gourmetmurderkitchen #vegan #govegan
— Shirley Andrews (@kiksVeganUK) January 18, 2016

Genius marketing, take the piss out of those doing most to heal our planet #gourmetmurderkitchen #GBK
— Dario P (@dariopol) January 18, 2016

Not impressed with @gbkburgers putting up antagonising adverts like these on the underground!!! #vegan #gbk pic.twitter.com/4hUPrK9hnF
— Michaela Slade (@michaela_slade) January 18, 2016

It seems veganism on the rise when marketing takes a pathetically desperate turn for the crass #goodluckwiththat #gourmetmurderkitchen
— Harriet Layhe (@HarrietLayhe) January 17, 2016

You have also reinforced the stigma behind vegan diets, poked fun at animal suffering and pissed your customers off. #gourmetmurderkitchen
— Lucy (@LucyHRichards) January 16, 2016

GBK responded to the flood of complaints on Monday, confirming they will be taking down ”some” of the adverts.
In a statement posted on their Facebook page, GBK said: “We’ve been reading the reaction to our latest advertising campaign and needless to say, we’re quite taken aback. “Our intentions were light-hearted and not meant to cause any offence, but clearly we have, and for that we apologise. “Having read all your comments and messages, we’ve made the decision to take down some of the adverts.”

http://www.independent.co.uk/news/uk/home-news/vegetarians-and-vegans-boycott-gourmet-burger-kitchen-over-antagonising-ad-campaign-a6819751.html

by Guest Wed Jan 20, 2016 7:23 pm

Raggamuffin wrote:You're the one who steamed in to start an argument about starving people Korban.

no it wasn`t you stupid woman it was victor

i wonder how many veggies would turn instant hypocrit if food ever got short.....most of em I would guess....

honestly RAGGS i know you dont like me but at least get your fucking facts straight

and this is a fucking public forum i can "steam" in to any fucking discussion i want
i dont need or require your permission

by Raggamuffin Wed Jan 20, 2016 7:28 pm

korban dallas wrote:
Raggamuffin wrote:You're the one who steamed in to start an argument about starving people Korban.
no it wasn`t you stupid woman it was victor

i wonder how many veggies would turn instant hypocrit if food ever got short.....most of em I would guess....

honestly RAGGS i know you dont like me but at least get your fucking facts straight

and this is a fucking public forum i can "steam" in to any fucking discussion i want
i dont need or require your permission

It was you. I replied to eddie, and you replied to me and started talking about starving people. Then you didn't like what I said, so you posted that picture of an empty room.

It's hypocritical of you to call me "stupid" really. If you can't be civil, don't bother me any more.

by Raggamuffin Wed Jan 20, 2016 7:31 pm

Meat eaters who say they wouldn't eat cats, dogs, or horses would also probably turn into hypocrites if they were starving.

This is not about starving people, it's about people objecting to an advert which uses them in order to sell something they don't approve of.

If the company had used an advert for pork which said "Muslims - resistance is futile", I bet there would have been a lot more complaints.

by Major Wed Jan 20, 2016 7:33 pm

Korban, please stop swearing, being rude and calling Miss Ragga names, it is unkind and ungentlemanly, certainly not conducive to constructive debate.
Thank you.

by Raggamuffin Wed Jan 20, 2016 7:39 pm

Stormee wrote:Korban, please stop swearing, being rude and calling Miss Ragga names, it is unkind and ungentlemanly, certainly not conducive to constructive debate.
Thank you.

Thank you Stormee. Honestly, some people on here are so aggressive and rude.

by Guest Wed Jan 20, 2016 7:40 pm

Raggamuffin wrote:
korban dallas wrote:
no it wasn`t you stupid woman it was victor

i wonder how many veggies would turn instant hypocrit if food ever got short.....most of em I would guess....

honestly RAGGS i know you dont like me but at least get your fucking facts straight

and this is a fucking public forum i can "steam" in to any fucking discussion i want
i dont need or require your permission

It was you. I replied to eddie, and you replied to me and started talking about starving people. Then you didn't like what I said, so you posted that picture of an empty room.

It's hypocritical of you to call me "stupid" really. If you can't be civil, don't bother me any more.

well lets face it you could do with missing a few meals

you said to eddie
You don't eat meat because you don't like it though. If you didn't eat it on ethical grounds, you would probably have a different opinion.

i said
ethical considerations go out the window when your starving to death
as was victors point

So i did not as you claim bring starving people in to it victor did i just built on the comment he made in response to your post as is my right to do

if you don`t like others commenting on your posts then don`t fucking post
you are not holding a private conversation you holding a public one where everybody has the right to comment

but as usual

Vegetarians and vegans boycott Gourmet Burger Kitchen over ‘antagonising’ ad campaign - Page 2 <a href=

Vegetarians and vegans boycott Gourmet Burger Kitchen over ‘antagonising’ ad campaign - Page 2 <a href=

Vegetarians and vegans boycott Gourmet Burger Kitchen over ‘antagonising’ ad campaign - Page 2 Index13

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your well known for it

by Victorismyhero Wed Jan 20, 2016 7:41 pm

mmm...but being a veggie isnt a religion, and does not have "protected status"

by Raggamuffin Wed Jan 20, 2016 7:42 pm

Lord Foul wrote:mmm...but being a veggie isnt a religion, and does not have "protected status"

Neither does being a meat eater or a person who makes burgers.

This isn't about a legal issue, it's about people complaining to a company, and the company then has to decide if they want to carry on offending those people or not.

by Guest Wed Jan 20, 2016 7:44 pm

Stormee wrote:Korban, please stop swearing, being rude and calling Miss Ragga names, it is unkind and ungentlemanly, certainly not conducive to constructive debate.
Thank you.

er go and fuck your self

i will draw your attention to

People who swear are CLEVERER: Study finds those with a penchant for profanity have a higher IQ

http://www.mirror.co.uk/news/world-news/people-who-swear-most-cleverer-7011464

ps i would rather be unkind and ungentlemanly, than a bigoted ass hole like you

by Guest Wed Jan 20, 2016 7:49 pm

Raggamuffin wrote:
Stormee wrote:Korban, please stop swearing, being rude and calling Miss Ragga names, it is unkind and ungentlemanly, certainly not conducive to constructive debate.
Thank you.

Thank you Stormee. Honestly, some people on here are so aggressive and rude.

yea well it`s better than than the passive aggressive and rude that you are at least i am honest in my contempt for you morons

by Major Wed Jan 20, 2016 7:53 pm

korban dallas wrote:
Stormee wrote:Korban, please stop swearing, being rude and calling Miss Ragga names, it is unkind and ungentlemanly, certainly not conducive to constructive debate.
Thank you.
er go and fuck your self

i will draw your attention to

People who swear are CLEVERER: Study finds those with a penchant for profanity have a higher IQ

http://www.mirror.co.uk/news/world-news/people-who-swear-most-cleverer-7011464

ps i would rather be unkind and ungentlemanly, than a bigoted ass hole like you

May you be forgiven.

I understand it is difficult for your sort but with a little effort you can improve yourself you know, be determined, it will pay its dividends I assure you.

by Guest Wed Jan 20, 2016 7:59 pm

Stormee wrote:
korban dallas wrote:
er go and fuck your self

i will draw your attention to

People who swear are CLEVERER: Study finds those with a penchant for profanity have a higher IQ

http://www.mirror.co.uk/news/world-news/people-who-swear-most-cleverer-7011464

ps i would rather be unkind and ungentlemanly, than a bigoted ass hole like you

May you be forgiven.

I understand it is difficult for your sort but with a little effort you can improve yourself you know, be determined, it will pay its dividends I assure you.

Vegetarians and vegans boycott Gourmet Burger Kitchen over ‘antagonising’ ad campaign - Page 2 Fuck_off_stephen_colbert

by Major Wed Jan 20, 2016 8:03 pm

How crude, why do you find it necessary to keep yourself in the gutter, reach for the heights of decency, eventually you will get there, I am willing to help you.

by Guest Wed Jan 20, 2016 8:05 pm

Stormee wrote:How crude, why do you find it necessary to keep yourself in the gutter, reach for the heights of decency, eventually you will get there, I am willing to help you.

well that`s where you live so i have to
Vegetarians and vegans boycott Gourmet Burger Kitchen over ‘antagonising’ ad campaign - Page 2 Fuck_off_stephen_colbert

by Major Wed Jan 20, 2016 8:08 pm

I forgive you.

by Guest Wed Jan 20, 2016 8:12 pm

Stormee wrote:I forgive you.

Sorry that`s maybe my fault, your confusing me with somebody who actually gives a shit about who you forgive

by eddie Wed Jan 20, 2016 8:34 pm

Raggamuffin wrote:
eddie wrote:I'm a pescatarian (a veggie fish-eater) and I find no offence in that ad at all.
Vic teases me all the time and I don't take offence nor do I think it's said in any way except as a joke.
And if my existence and survival depended upon eating meat would I eat it?
Of course I would!! (Covered in garlic and sauce etc) lol

You don't eat meat because you don't like it though. If you didn't eat it on ethical grounds, you would probably have a different opinion.

True. But is still eat it to survive
I'd eat anything to survive

Even you Razz

by Victorismyhero Wed Jan 20, 2016 8:42 pm

eddie wrote:
Raggamuffin wrote:

You don't eat meat because you don't like it though. If you didn't eat it on ethical grounds, you would probably have a different opinion.

True. But is still eat it to survive
I'd eat anything to survive

Even you

thats MY line......

by eddie Wed Jan 20, 2016 8:48 pm

Lord Foul wrote:
eddie wrote:
Raggamuffin wrote:

You don't eat meat because you don't like it though. If you didn't eat it on ethical grounds, you would probably have a different opinion.

True. But is still eat it to survive
I'd eat anything to survive

Even you

thats MY line......

Well sue me Basketball

by Guest Wed Jan 20, 2016 8:48 pm

Lord Foul wrote:
eddie wrote:

True. But is still eat it to survive
I'd eat anything to survive

Even you

thats MY line......

But would you eat your pets ? or somebody's pet

by Guest Wed Jan 20, 2016 8:50 pm

eddie wrote:
Lord Foul wrote:

thats MY line......

Well sue me

shouldn`t that be
well Sauteed me Laughing

by eddie Wed Jan 20, 2016 8:53 pm

korban dallas wrote:
eddie wrote:
Lord Foul wrote:

thats MY line......

Well sue me
shouldn`t that be
well Sauteed me

Hahahahahaha good one lol!

Personally. I think Vic would be too tough to chew affraid

by Victorismyhero Wed Jan 20, 2016 8:55 pm

only in the greatest need..

cats and dogs are predators, and therfor not good or safe eating...

we dont have rabbits, and the hens make eggs so......

plus, in a survival situation you would need to weigh up the value of dogs for security and hunting
and the cats as rodent patrol, (since the number of rats would likely rocket)

by Raggamuffin Wed Jan 20, 2016 8:55 pm

eddie wrote:
Raggamuffin wrote:

You don't eat meat because you don't like it though. If you didn't eat it on ethical grounds, you would probably have a different opinion.

True. But is still eat it to survive
I'd eat anything to survive

Even you

I don't really get why people are talking about surviving. This is about an advert where nobody is starving. Some people wanted to know why some vegetarians would find it offensive, and I explained. scratch

by Guest Wed Jan 20, 2016 9:09 pm

Lord Foul wrote:only in the greatest need..

cats and dogs are predators, and therfor not good or safe eating...

we dont have rabbits, and the hens make eggs so......

plus, in a survival situation you would need to weigh up the value of dogs for security and hunting
and the cats as rodent patrol, (since the number of rats would likely rocket)

mmmmm rat on a stick C.M.O.T Dibbler would make a fortune Smile

by Guest Wed Jan 20, 2016 9:16 pm

Raggamuffin wrote:
eddie wrote:

True. But is still eat it to survive
I'd eat anything to survive

Even you

I don't really get why people are talking about surviving. This is about an advert where nobody is starving. Some people wanted to know why some vegetarians would find it offensive, and I explained.

No surprise there then

by Raggamuffin Wed Jan 20, 2016 9:17 pm

Well I do - it's to have a pop at vegetarians. Some meat eaters get very defensive about eating meat.

by Guest Wed Jan 20, 2016 9:19 pm

eddie wrote:
korban dallas wrote:
shouldn`t that be
well Sauteed me

Hahahahahaha good one

Personally. I think Vic would be too tough to chew

Na!! good belting with a meat hammer he will be nice and tender Suspect

Vegetarians and vegans boycott Gourmet Burger Kitchen over ‘antagonising’ ad campaign - Page 2 Index14

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by Guest Wed Jan 20, 2016 9:22 pm

Raggamuffin wrote:Well I do - it's to have a pop at vegetarians. Some meat eaters get very defensive about eating meat.

Vegetarians and vegans boycott Gourmet Burger Kitchen over ‘antagonising’ ad campaign - Page 2 Index15

" />

by Raggamuffin Wed Jan 20, 2016 9:31 pm

korban dallas wrote:
Raggamuffin wrote:Well I do - it's to have a pop at vegetarians. Some meat eaters get very defensive about eating meat.
" />

I'm not a victim - you are. You're very defensive and you have it in for vegetarians for some reason. That just shows how weak you are.

by Guest Wed Jan 20, 2016 9:33 pm

Raggamuffin wrote:
korban dallas wrote:
" />

I'm not a victim - you are. You're very defensive and you have it in for vegetarians for some reason. That just shows how weak you are.

your also fucking delusional

by Guest Wed Jan 20, 2016 9:34 pm

Raggamuffin wrote:
eddie wrote:

True. But is still eat it to survive
I'd eat anything to survive

Even you

I don't really get why people are talking about surviving. This is about an advert where nobody is starving. Some people wanted to know why some vegetarians would find it offensive, and I explained.

Because it is interesting to understand what it would be like

I remember my father recounting many stories of what it was like during the Siege of Malta during World War 2, where they were starving and remember teaching me a lesson once where I turned my nose up at a meal of liver and cabbage and would not eat it on a Friday evening. So he let me stay there sitting there for a few hours and when it came to be time he sent me to bed. The next morning when everyone was having scrambled eggs for breakfast, i was instead given the same meal and you can imagined I complained bitterly but he would not budge keeping me sat there, as I was just being picky and pedantic over the meal. Put it this way by the Sunday, my fickleness had altogether vanished due to the fact I was that hungry I wolfed down that same dinner he had kept for me. When you are hungry any reservations you had over something go out of the window. Though he certainly respected my elder sister being a vegetarian mind,

by Victorismyhero Wed Jan 20, 2016 9:35 pm

Raggamuffin wrote:Well I do - it's to have a pop at vegetarians. Some meat eaters get very defensive about eating meat.

perhaps we ARE being too harsh KD....

perhaps we should view vegetarianism for what it is....

a mental disorder, which deserves sympathy and understanding????

Nah thats boring...lets carry on taking the piss Laughing

by Guest Wed Jan 20, 2016 9:43 pm

Lord Foul wrote:
Raggamuffin wrote:Well I do - it's to have a pop at vegetarians. Some meat eaters get very defensive about eating meat.

perhaps we ARE being too harsh KD....

perhaps we should view vegetarianism for what it is....

a mental disorder, which deserves sympathy and understanding????

Nah thats boring...lets carry on taking the piss

the thig is victor she is making shit up as usual

she says i am being defence yet its her doing just that

yet what i actually said was

Yes it is today in our western society veggies ect can choose and thats fine ,But as pointed out if food was scarce they would then be hypocrites if they then eat meat

she has totally invented this defensiveness we/i apparently exhibit when i have done no such thing ,
i clearly said "Veggies ect can choose and thats fine" and then i went on to address your point

but thats what this woman does start fucking arguments with her passive aggressive posts

by Raggamuffin Wed Jan 20, 2016 9:46 pm

korban dallas wrote:
Raggamuffin wrote:

I'm not a victim - you are. You're very defensive and you have it in for vegetarians for some reason. That just shows how weak you are.
your also fucking delusional

No - see how defensive you're being right now.

by Raggamuffin Wed Jan 20, 2016 9:47 pm

korban dallas wrote:
Lord Foul wrote:

perhaps we ARE being too harsh KD....

perhaps we should view vegetarianism for what it is....

a mental disorder, which deserves sympathy and understanding????

Nah thats boring...lets carry on taking the piss
the thig is victor she is making shit up as usual

she says i am being defence yet its her doing just that

yet what i actually said was

Yes it is today in our western society veggies ect can choose and thats fine ,But as pointed out if food was scarce they would then be hypocrites if they then eat meat

she has totally invented this defensiveness we/i apparently exhibit when i have done no such thing ,
i clearly said "Veggies ect can choose and thats fine" and then i went on to address your point

but thats what this woman does start fucking arguments with her passive aggressive posts

Ah, but why are you not saying that meat eaters are hypocrites? I bet loads of them wouldn't normally eat horse meat, but they would if they were starving.

by Guest Wed Jan 20, 2016 10:44 pm

I love horse meat myself and its far healthier than beef,
Its a telling point Rags makes, because people will be aghast at eating one kind of meat and then not have an issue over another shows how as meat eaters we do generally tend to show double standards. I never would have eaten Horse meat for these reasons before if I had known I was eating this in France years ago, but after I had eaten horse meat. My objections went out of the window as I seriously enjoyed eating horse meat. Its more how we look and perceive an animal to where our objections lie within and its mainly of the association that animal has to humans with sentimental attachment, why people would more likely object.

by Victorismyhero Wed Jan 20, 2016 11:05 pm

I eat horse....

I just dont expect it in tesco beef pies Laughing

by veya_victaous Wed Jan 20, 2016 11:55 pm

Lord Foul wrote:I eat horse....

I just dont expect it in tesco beef pies

I think that is a fair point, what is advertised for sale should be what is actually sold to the customer.

I don't even think horse meat deserves to be on the wierd list of meats. it's basically a cow-deer with out horns Rolling Eyes

by veya_victaous Thu Jan 21, 2016 1:17 am

by eddie Thu Jan 21, 2016 9:16 am

veya_victaous wrote:

I don't think anyone on here is a vegan though to be fair

by eddie Thu Jan 21, 2016 9:18 am

korban dallas wrote:
eddie wrote:
korban dallas wrote:
shouldn`t that be
well Sauteed me

Hahahahahaha good one

Personally. I think Vic would be too tough to chew
Na!! good belting with a meat hammer he will be nice and tender " />

I think I'd enjoy that....strangely....

by Guest Thu Jan 21, 2016 9:25 am

eddie wrote:
korban dallas wrote:
Na!! good belting with a meat hammer he will be nice and tender " />

I think I'd enjoy that....strangely....

Trouble is - so would Vic lol

by Major Thu Jan 21, 2016 10:02 am

Maybe you would like to try these for you breakfast if you have not already.

by Major Thu Jan 21, 2016 10:10 am

If you had one of these just think of the big egg omelette you could make to feed all the refugees and at the same time have a cracking time, all white, all white, I'm only yoking.

by Guest Thu Jan 21, 2016 11:17 am

by Raggamuffin Thu Jan 21, 2016 12:04 pm

You see how some people feel threatened by vegetarians, and get very defensive and hostile? lol!

by Guest Thu Jan 21, 2016 7:04 pm

korban dallas wrote:
nicko wrote:Don't get eating any Kebabs Korbin.
why ? i actually used to make the big lamb spits you see revolving in a kebab shop and i do love a good kebab (lamb)

Lamb kebabs?? Vegetarians and vegans boycott Gourmet Burger Kitchen over ‘antagonising’ ad campaign - Page 2 Sick11

Chicken kebabs are Vegetarians and vegans boycott Gourmet Burger Kitchen over ‘antagonising’ ad campaign - Page 2 Yummy10

chicken breast, salad and pitta bread I love you

x

by Guest Thu Jan 21, 2016 7:18 pm

feelthelove wrote:
korban dallas wrote:
why ? i actually used to make the big lamb spits you see revolving in a kebab shop and i do love a good kebab (lamb)

Lamb kebabs??

Chicken kebabs are chicken breast, salad and pitta bread x

never eaten a chicken kebab but i did make them as well as kormas ,pathia,currys,kofta nan bread in a clay oven ect ect i have pretty much made all Indian dishes you will find on the menu my favourite was lamb pathia (extra sweet)........

good days

by Major Thu Jan 21, 2016 8:00 pm

Chucken kebabs are all pieces of the chicken pressed heavily together, not just breast, stop kidding yourself.

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